How valuable a technology is in the marketplace is a complex question. Our evaluation process includes a commercial analysis, the inventor's profile, the propriety position, what stage of development the technology is in and a financial analysis. Specific areas of analysis that must be covered before a technology can be given a value in the market place are:
Defining the product
Assessing its perceived industrial value
Identifying the end user
Determining the size of the market
Identifying the competitive edge or uniqueness the technology or invention will have in the market place
Evaluating how mature the market is
Knowing what regulatory or liability considerations exist
Assessing prospective licensees
Determining the length of the product cycle
ICM Advisorsfocuses its experience in market and industry analysis, technical and competitive intelligence research, and market economics to provide documented valuation of intellectual property, from single patents to entire portfolios. ICM’s valuations are used in capital development, debt financing, asset management, and intellectual property holding design.ICMdevelops its valuations in a three-step process which provides the reference materials required tosubstantiate the valuation, and also allows the patent owner to terminate the valuation project at an early stage if the patent’s potential is weak:
1. OPPORTUNITY ASSESSMENT
Identifies fatal patent, technical or commercial flaws (“Go/No Go”)
Identifies significant industry participants and related intellectual property
Provides strategic commercialization recommendations and significant risk reduction assurance
2. COMMERCIAL COMPETITIVE ASSESSMENT
Forms the basis of the Business Plan and related documentation
Provides corroboration of the IP value proposition
Provides third party substantiation esential to raising business development funds
3. PATENT VALUATION
Competitive Factors
Projected Market Segmentation and Market Penetration
Ramp-up and Product Life
Projected Revenues
Risk Analysis
Risk-adjusted DCF NPV
ICM’s valuation process creates a logical basis on which we support the Discounted Cash Flow Net Present Value of a technology opportunity protected by intellectual property. ICM’s pricing structure offers flexible options depending on the level of detail required, number of patents and applications, timing, and other issues.